Christmas Holidays are that time of the year when joy can take many different shapes, whether it’s about offering a gift or sharing an amusing or thrilling video on social media channels. “It is never too early to get into the spirit of Winter Holydays by sharing experiences together to surprise friends and family in an unexpected way. Your experience becomes an unconventional Christmas greeting if you share it with us. Visit www.shareuiestefericit.ro and post your story as an image, text or video in the predefined file formats. Once you’ve created your greeting card, you can share it with you friends via e-mail, Facebook, Twitter and many others. Moreover, we will select the most interesting and original greetings and include them within the TV and outdoor campaign to promote Christmas offers, as a reward for our users’ creativity”, stated Todor Dimitrovski, Brand and Communication Director, Telekom Romania operations.
The concept of the campaign is based on the premise that, even if the stories experienced during Christmas are authentic, greetings are based on clichés which we could replace with unconventional wishes. Without attempting to replace the charm of traditional greetings, the campaign aims to challenge ingenuity and imagination of those young at heart, by inviting them to become stars through their Winter Holidays stories.
Telekom Romania aims to build an authentic brand interaction, based on an original communication concept: “Share your story and make a surprise out of it”. Starting from the essence of its brand, EXPERIENȚE ÎMPREUNĂ, Telekom Romania campaign aimed at promoting the special Christmas offers is an original one, with a strong presence in online, traditional media (audio-visual, outdoor and print), inside and outside store dressings and others.
Users are invited to upload on www.shareuiestefericit.ro their most special, funny and thrilling stories. Also, here users can find more content on the topic.
With the new Telekom Romania Mobile Communications Christmas offer, new and existing customers, both postpaid and prepaid users, can benefit from attractive bonuses and gadgets at special prices, in order to share stories without worries.
www.shareuiestefericit.ro
About Telekom Romania
Telekom Romania is a new and dynamic telecommunication brand, offering complete, innovative, simplified and customized mobile and fixed communication services for a vast customers’ community, using approximately 10 million services.
Through the two operators, Telekom Romania Communications and Telekom Romania Mobile Communications, Telekom Romania provides a complete range of telecommunication services, for a full and rewarding customer experience: 3G and 4G mobile voice and mobile data services, traditional fixed telephony, high speed internet and television on multiple technologies, including IPTV, as well as high quality content and exclusivities in order to complete the entertainment experience. For business customers, the new brand is the promise for delivering turn-key IT&C solutions which support companies becoming more competitive and agile.
Telekom Romania brand is present on the Romanian market since 2014, after the joint rebranding of Romtelecom and COSMOTE Romania.
Telekom Romania is a brand pertaining to Deutsche Telekom, one of the world’s leading integrated telecommunications companies with over 142 million mobile customers, 31 million fixed-network lines and more than 17 million broadband lines (as of December 31, 2013). The Group provides fixed network, mobile communications, Internet and IPTV products and services for consumers and ICT solutions for business customers and corporate customers. Deutsche Telekom is present in around 50 countries and has approximately 229,000 employees worldwide. The Group generated revenues of EUR 60.1 billion in the 2013 financial year - more than half of it outside Germany.
