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VIP CODE: I3CG9/MP0

Mobile Video Industry Summit is taking place at the Doubletree by Hilton Hotel in London on 18th - 19th October 2011.

The exponential growth of mobile video content is a key concern for network operators, with over 40% of global mobile data traffic coming from mobile video downloads and streaming in 2010 yet accounting for only around 1% of the total mobile data revenue for the operators.

 

As the popularity of smartphones and tablets, in addition to the number of video content options available, continues to grow, it is now critical that the mobile video value chain addresses the unique challenges and opportunities which mobile video is creating.

 

The timely Mobile Video Industry Summit is the only two day conference fully dedicated to the exceptional growth of mobile video. The conference agenda will demonstrate how the new popular mobile video is being monetised, how content providers and brands will be using mobile video in the future and what demands the ecosystem should be prepared for.

 

Informa Telecoms & Media is delighted to offer you two days packed with case studies from international network operators and content providers at the forefront of mobile video delivery, as well as multiple panel discussions, allowing you to question and gain need to know answers from leading industry experts, such as:

- Stephen Bye, CTO and VP, Sprint Technology Development & Strategy

- Kelly Wearmouth, Head of Content Partnerships, O2 Media, Telefónica

- Ed Candy, CTO, Three

- Amelia Gammon, VP International Mobile, Fox Digital Entertainment

- Jerry Kramskoy, Senior Technologist, leading Mobile, BBC Research & Development

- Martin Conan, Head of Display Delivery Devices, France Telecom Orange

- Brian Colbert, Senior Director, Mobile Sales & Strategy, ESPN

- Berkin Toktas, Head Digital TV, Turkcell

- Andy Letting, Senior Marketing Manager, BskyB – Sky Mobile

- Sam M. Farraj, VP Digital Media Solutions, AT&T

- Alessandro Lavezzari, Head of Mobile Internet, Wind



Highlights include:

Expert insights into the role of mobile video in the changing ecosystem

Critical lessons in monetising mobile video, building robust business models and identifying partnerships

How multi-screen video services are driving competition between providers

More efficient ways of using subscriber data - for network traffic optimization, for personalising customer packages, for targeted and effective advertising

What content providers need to be doing to extend their content reach and plan a successful distribution strategy